Friday's Growth

Time to set new goals?

There is an ongoing debate in strategy circles – should we set strategic goals first and then define a strategy to determine how we ‘get there’ or should we rather set the strategy first and use goals as a bridge into implementation – into unpacking what the strategy demands of us and where we should focus next? The traditional approach, whether we follow a business planning process, a balanced scorecard or even OKR’s is that to set smart objectives, we need a coherent strategy. Goals, in contrast to a purpose statement or a vision, which focus on the ‘Why’, help bring the strategy into clear and implementable terms.

Saar Ben-Attar (A Connector Beyond Limits) 

Useful Links:

Our Manifesto 2.0

"Setting Objectives and Key Results is more than just setting a goal, it’s about living the goal and creating a habit" - Christina Wodtke
Christina Wodtke

Upcoming podcast episode

our content mural

We have collated cutting-edge content from various sources – conversations with change makers as well as our team at Ascent Growth Partners, on growing beyond borders – industry boundaries, challenging markets and new forms of competition, into one digital board (mural).

You can browse through key topics, such as:

– Leading in the New Normal
– Setting our ambition and goals
– Building new options
– Adopting new capabilities for future-
  fit organizations; and
– Bringing strategy & innovation to life

To access the mural, please click on the link below and choose an item that interests you. At the bottom of each item, you will find a link that would take you to the full text / audio version. If you would like to know more about our work or have a question to ask, please feel free to contact us for more.

View the mural.

going 'off-script'

“Organisational success is plan & purpose.  Profitability is the outcome of purpose, not purpose itself.”

Willem Kitshoff

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