Zipporah Maubane, Digital Transformation and Marketing Executive joins Hidden Growth Champions host Saar. We speak about the state of digital transformation in 2021 and how it is unlocking value, not only in the much-spoken about areas of customer experience, supply chain and operations, but in the relationship with other key stakeholders, including investors. She illustrates the premium placed over digitally-transformed organisations, from diverse corporate environments such as BP, Sasol, Coca Cola and most recently South-Africa ICT company Altron.
A marketer at heart, she brings a unique perspective into how organisations can transition successfully, in an increasingly digitised, post-COVID environment.